Book controversy and racism and covers
Jul. 30th, 2009 02:02 pmI don't know how many of you have been following the Cover for the novel Liar controversy. (Short version: the narrator is black but is shown as white on the cover).
Presumably everyone on my flist can agree this is wrong, so I want to mention something else: apparently people buy books based on covers! (What I mean is that the rationalization for having a white cover model was that books with white models sell better). Bwaaaaa?
Surely, I cannot be the only one who couldn't care less about what the cover is as long as the book sounds interesting? When I browse, I don't usually stop because of the cover, unless I am browsing manga which is a graphic art and thus yes, cover art would directly impact my interest - as it would be in the same style as the art inside. Most of my other reading is divided between non-fiction and what is considered old fiction (18th, 19th-century novels of various sorts), so maybe that's why I am cover-blind (non-fiction books usually have the most non-descript cover ever. The history of Korea I am reading right now has something on the cover I can't identify and the dynastic history of Ancient Egypt has a bust of some early Pharaoh) and those 'classic' novels which do have cover art usually go for the tried-and-true reproduction of some innocuous and hopefully period-appropriate painter.
When I browse, I go for authors I like, or have heard of, or topics I am interested in (this latter more often, actually, as I prefer non-fiction) and other than that, I sometimes pick books at random if the title catches my attention. Most of the time, I do searches on-line for topics of interest even for fiction (e.g. I might have a craving for Richard III or Ancient Greece novels so I browse to see what might appeal).
So do people really go for covers when deciding if to get books? And do they pick books based on the race of a cover model? Bizarre and wrong.
So, how do you pick your books in bookstores?
Presumably everyone on my flist can agree this is wrong, so I want to mention something else: apparently people buy books based on covers! (What I mean is that the rationalization for having a white cover model was that books with white models sell better). Bwaaaaa?
Surely, I cannot be the only one who couldn't care less about what the cover is as long as the book sounds interesting? When I browse, I don't usually stop because of the cover, unless I am browsing manga which is a graphic art and thus yes, cover art would directly impact my interest - as it would be in the same style as the art inside. Most of my other reading is divided between non-fiction and what is considered old fiction (18th, 19th-century novels of various sorts), so maybe that's why I am cover-blind (non-fiction books usually have the most non-descript cover ever. The history of Korea I am reading right now has something on the cover I can't identify and the dynastic history of Ancient Egypt has a bust of some early Pharaoh) and those 'classic' novels which do have cover art usually go for the tried-and-true reproduction of some innocuous and hopefully period-appropriate painter.
When I browse, I go for authors I like, or have heard of, or topics I am interested in (this latter more often, actually, as I prefer non-fiction) and other than that, I sometimes pick books at random if the title catches my attention. Most of the time, I do searches on-line for topics of interest even for fiction (e.g. I might have a craving for Richard III or Ancient Greece novels so I browse to see what might appeal).
So do people really go for covers when deciding if to get books? And do they pick books based on the race of a cover model? Bizarre and wrong.
So, how do you pick your books in bookstores?
no subject
Date: 2009-07-30 06:13 pm (UTC)But I don't think it's so much that anyone is more likely to buy a book based on the race of the character on the cover (save that it is an indication of at least one thing that might be a bit different from everything else like it) so much as that there's this idea that EVERYTHING MUST BE WHITE. There's also a lot of wank about the ABSOLUTE HORROR of putting a *gasp* woman on the covers of sff books, as men might get scared and not want to read about a woman. (No, seriously. I'm not being bitter or sarcastic or exagerating.)
no subject
Date: 2009-07-30 06:15 pm (UTC)And do they pick books based on the race of a cover model?
That, I don't do. Usually the covers of books that I check out don't have people on them, but a subject item or whatever from the book itself. :nods: Idk. 8D;;
my thoughts on books
Date: 2009-07-30 06:16 pm (UTC)But when it comes to the cover, I tend to gravitate towards covers that either have:
A) an ethnic/exotic feel to them, or
B) a minimalist cover that makes my inner graphic designer pleased
As a matter of fact, I am more inclined to pick up a book if there's a NON-white character on the front. And in the end, the cover doesn't really determine whether I buy the book or not. My ultimate test for picking books is that I read the first two pages; if I like the writer's style and content, I'll take it.
(It should be noted, I'm talking about fiction books: scifi, thriller, fantasy, etc.)
also
Date: 2009-07-30 06:17 pm (UTC)no subject
Date: 2009-07-30 06:30 pm (UTC)I pick books by their cover. Mostly because book stores are HUGE and I'm more likely to be attracted by a cover. Also, I almost never go to book stores for a particular reason (to find a book), mostly to browse around and if I see a book that catches my eye, I purchase.
So I'm pretty sure that book covers are a big deal in the publishing world. There have been times where I didn't pick up a book because of it's cover, but those weren't race related reasons, more like, "OMG the graphic design is disgusting!".
I didn't know about that issue you're talking about, but it is pretty ridiculous.
no subject
Date: 2009-07-30 06:37 pm (UTC)But I have to say, speaking from the time I worked in book retail, cover art can make a difference. I saw several people pick up a book that they'd never heard of based on the cover.
And I do appreciate good cover art. But as I said it isn't the determining factor in whether or not I buy a book.
no subject
Date: 2009-07-30 06:43 pm (UTC)Nonfiction books that might be bestsellers get it too - anything that remotely could be connected with covering the Nazis gets a swastika. Apparently books with swastikas sell so much better that even if the book is about early Weimar German then it will get one.
no subject
Date: 2009-07-31 01:02 am (UTC)Nonfiction books that might be bestsellers get it too - anything that remotely could be connected with covering the Nazis gets a swastika. Apparently books with swastikas sell so much better that even if the book is about early Weimar German then it will get one.
This is SO TRUE!!! And "Hitler" in the title works too. So basically, if you wanted to sell your book about, say, Arminius in the Teutoburger Forest, you could title it "Hitler's Precursor", put a swastika on it, and people would buy it only to find out that it was set 1900 years earlier :P
no subject
Date: 2009-08-01 04:32 pm (UTC)no subject
Date: 2009-07-30 06:46 pm (UTC)no subject
Date: 2009-07-30 07:05 pm (UTC)I'm way more likely to steer well clear of a book because of a lurid cover that makes me think "cheesy cover, cheesy book."
Mostly when I go to bookstores, I'm looking for something specific, or browsing particular topics -- generally nonfiction, which as you say tend to have innocuous covers. I pretty much never buy random fiction (unless desperate in an airport), but look for things that have been recommended by someone I trust or that I've heard/read interesting reviews of.
no subject
Date: 2009-07-30 07:20 pm (UTC)I do think the justification for the cover they picked was ridiculous. "Oh the book is about a liar, so how can you be sure she's not lying about her race?" Well, if you go by that logic, how can you be sure she's not a green space alien from the planet Borg who's only posing as a human? It's the stupidest thing I've heard all week.
no subject
Date: 2009-07-30 07:32 pm (UTC)no subject
Date: 2009-07-30 07:59 pm (UTC)When I'm buying a book I read the summary and if it attracted me I'll buy it. Also, if someone recommend me something and I think that is good. If I stop myself from buying something because its cover then I wouldn't buy any books (many spanish editions from some books are awful when is about the cover).
no subject
Date: 2009-07-30 08:02 pm (UTC)Conversely, if I alsready have a book that i want to buy, i just hunt it down and get it. I really couldn't care less what it's cover looks like, unless the cover is torn or something!
no subject
Date: 2009-07-30 08:26 pm (UTC)no subject
Date: 2009-07-30 09:23 pm (UTC)no subject
Date: 2009-07-30 09:23 pm (UTC)no subject
Date: 2009-07-30 11:10 pm (UTC)no subject
Date: 2009-07-30 11:32 pm (UTC)But the back blurb has to grab me, and if the prose is...well... lacking, it'll go back on the shelf.
no subject
Date: 2009-07-31 01:00 am (UTC)I also will sometimes NOT buy a book because of its cover. In fact, I had to replace all my GRR Martin books because I had these horrible English paperbacks with lurid Playtex-bra-wearing chicks on their covers and I just couldn't bear to be embarassed by reading those on the subway.
no subject
Date: 2009-07-31 04:20 am (UTC)But I've never under any instances would put down a book because I didn't want to read a novel, or was turned off by said novel, with a *insert any other ethnicity other than white here* face on the cover. I will say this however: my gut reaction when I see a East Asian face on a cover is to grab at it, clinging for dear life. (It doesn't mean that I will definitely buy the novel, but it does mean that I just go straight to reading the inner contents to decide whether or not I'd like to read it.) This is because I rarely see faces of people who look like me in fiction!covers, and everytime I find one it feels like being told there's this spot where I may most likely strike gold, and I only get a chance at it once.
no subject
Date: 2009-07-31 07:05 am (UTC)no subject
Date: 2009-07-31 08:18 am (UTC)Then there's titles like Unaccustomed Earth, which really make me smile. It's neat and clean, it's slightly vague, yet not vague at all. What can I say, I like her short stories.
no subject
Date: 2009-07-31 02:33 pm (UTC)The marketing people probably felt that they were putting a "mainstream" picture on - whether or not they realized that "mainstream" equals "white" and "urban" equals "only black people can buy this" is a different story.
no subject
Date: 2009-08-02 04:39 am (UTC)However, I'm one of those people who get upset if a red-haired character is shown as blonde or whatever. A book with a character of one race depicted as another? Would PISS ME OFF like whoa.